About Us

Established as a home-based business by Franny in 2004, Breastmates has evolved into a well loved maternity brand. But we’re more than just an online store with lovely products – we stand by everything we do, and we take our customer’s experience to heart. These sections give you a little background behind our business.

Greatest Mum Award

Breastmates have a little certificate that you can download for free and pass onto all

Commendation Awards 2011

Breastmates: Business Excellence and Excellence In Marketing.

Breastmates on PND

Breastmates owner Frances McInnes speaks about Post Natal Depression.

BreastfeedingNZ on TV

An interview with Franny and Bev on Central TV about the Facebook campaign for BreastfeedingNZ

Breakfast TVNZ

Breastmates "Friendly Feeding Awards" are announced on Breakfast TV1 morning show.

Relocated to Cambrige

Breastmates now based in Cambridge New Zealand - and online

Small Business Battler

Supreme Award winner Breastmates is an excellent example of a ‘Zero to Hero’ business.

Breastmates Friendly Feeding Awards (Finalists)

Breastmates Friendly Feeding Awards 10 Finalists 2010

Where Breastfeeding is Welcome

Breastfeeding can be difficult to start with. A New Zealand mum shares her story

Personalising Her Brand

Breastmates social media campaign (Facebook) a case study and interview with NZ Business Magazine.